Cosmetic Medicine update

 Did you know that Botox® Therapy can be used to lift the neck and enhance the jawline? Or that dermal fillers can be used to enhance the cheekbones, nose and chin? These techniques are just some of the exciting new developments in the field of non-surgical cosmetic medicine, one of the fastest growing sectors of the beauty industry.
As our clients become more educated about their cosmetic options, it’s important for beauty therapists to keep up to date with the rapid changes in the cosmetic medicine industry, as you will often be asked your opinion or advice regarding these treatments. Knowledge of the non-surgical options for your clients, and recognition of when they might benefit from a cosmetic medicine treatment, will also lead to you being able to attain better overall aesthetic results for your client – giving you a happier and more dedicated client base.
Botox® Therapy has been used cosmetically for over 15 years, and is commonly known to soften the dynamic lines of the glabellar ‘grumpy’ frown, horizontal forehead ‘worry’ lines and crow’s feet around the eyes. Botox® Therapy works by relaxing the muscles that create lines, and can also be used to rebalance certain muscles in the face.

Right muscle, right place, right dose

There is an art to Botox® Therapy – it needs to be placed into the right muscle, in the correct place, at an ideal dose – and lower doses can be used to avoid looking frozen. An experienced doctor can also use it ‘off-label’ for a range of more advanced techniques, such as lifting the brow (this opens the eye area and is great for people who are just starting to notice a little brow heaviness), lifting the mouth corners to make the face look happier, and reducing a gummy smile. Botox® Therapy can also be used to soften and prevent the ‘smoker’s lines’ across the top lip, and through the chin muscles to relax a prominent chin, or a chin that has ‘orange peel’ dimpling. ‘Bunny lines’ or ‘snarl lies’ down the sides of the nose can also be treated.
Newer techniques with Botox® Therapy can help create a ‘lifted’ appearance through the lower face, as well as enhancing the jawline. The Nefertiti Lift® involves tiny injections of Botox® into the platysma muscle of the neck – the thin flat muscle which sits just below the skin. This muscle starts to tighten as we gets older, creating the turkey neck bands, and pulling the facial muscles down. Relaxing this muscle by injecting along the bands and the jawline means this tension is released, giving a more defined jawline and often resulting in a ‘lifted’ appearance in the lower face.
Botox® Therapy is also extremely effective in slimming down a square jaw. This is ideal for a woman who has a square or round face, as it creates a more oval face, seen as prettier and more feminine. This is often requested by many Asian girls, especially Chinese and Koreans, as they often have very strong jaw muscles, which makes their face look bigger. To slim the jaw, Botox is injected into the jaw muscles you can feel at the sides of your face when you clench your teeth together – called the masseter muscles. It generally takes about six weeks to see the best results, as it relies on the muscle slowly shrinking over time once it is relaxed. This is also a great technique for anyone who grinds their teeth, as it reduces the damage caused by the grinding. Many people who grind their teeth will have a squarer jaw, very strong, tight masseter muscles, and flattened, slightly worn down teeth.

Striking effect

When jaw slimming with Botox® Therapy is combined with enhancing the cheekbones with dermal fillers, the effect is striking – this is a technique called ‘Facial Glamourising’. This technique is great for women in their 20s and 30s, before the skin starts to sag.
As we age, we lose the soft tissues in the face, especially through the cheek area, mid-face, under eye and jowl area – all of which starts to make us look older. It is now possible for an experienced doctor to refill these areas with certain dermal fillers to create a more youthful appearance.
A youthful cheek is plump and rounded, and from the three-quarter view has a softly rounded convex contour from the outer eye down to the middle of the cheek, followed by a gentle concave curve. These combined curves are called an ‘ogee curve’. Loss of volume through the cheeks and mid-face, combined with changes in the bones of the mid-face, leads to flattening of the cheek contour and sagginess of the overlying skin, much like when you take the central tent pole out of a tent and the canvas sags. Gravity pulls this sagging skin down the face, resulting in deepening of the nasolabial fold which runs from the side of the nose to the side of the mouth, loss of contour through the jawline, and worsening of the jowls. Re-filling the cheekbones with dermal filler can often lead to an improvement in all these areas.
Loss of volume in the under-eye area creates the dark hollows under the eyes which make us look tired. In a simple 30-minute procedure, dermal filler can be placed through the ‘tear troughs’ to instantly take away this tired look. It is important this procedure is performed by an experienced doctor, as over-filling the area or injecting too superficially can sometimes make the dark circles look worse.
Dermal fillers can also be used to straighten the nose or create a nasal bridge in a technique called an ‘injectable rhinoplasty’. This technique is popular among many Asian girls, who have a flat nasal bridge and want a more European appearance. A receding chin can also be enhanced with filler to create balance in the face.

Stop medications

As with any dermal filler treatment, it is great to advise your clients to stop any blood thinning medications such as aspirin and other anti-inflammatory medicines, or high doses of supplements such as gingko biloba, vitamin E and garlic, to reduce the risk of bruising. After the treatment it is normal for the client to experience some swelling, redness and tenderness for a few days, so treatments are best planned for when there are no important social engagements.
Omnilux® LED therapy is an excellent treatment to reduce any swelling and redness immediately after any dermal filler or surgical treatment. You may be familiar with Omnilux Revive®, which uses a wash of 630nm bright red light to stimulate the cell’s metabolism and create a more hydrated and glowing appearance to skin. Treatment is non-painful and often relaxing, like lying under a sun lamp for 20 minutes (although much safer than a sun lamp, as it only has light of 630nm, hence no UV rays!). For skin rejuvenation, a course of 8-10 Omnilux Revive treatments over 3-4 weeks is recommended. We offer a half price Omnilux Revive treatment immediately after any dermal filler treatment, as we believe it significantly improves recovery. It is also a great introduction to Omnilux for the client.
The Face Place MedSpa also has Omnilux Plus®, an 830nm near infra-red light which penetrates much more deeply into the skin. Research shows that a course of 8-10 treatments alternating Omnilux Revive and Omnilux Plus can result in a significant reduction in fine lines and wrinkles, in addition to the improved tone and texture of the skin. For the best recovery from surgery and injectables, we recommend an Omnilux Plus treatment one day prior to treatment, an Omnilux Plus immediately before, an Omnilux Plus immediately after treatment, and then every second day for five treatments.
In an ever changing industry, you need to be confident that the cosmetic medicine clinic you are sending your clients to is working to the highest standards – providing excellent education so your clients can understand the treatments before proceeding with them; giving excellent, honest advice so they can achieve the best results; and keeping up-to-date with the latest developments while balancing this with providing treatments which give consistently beautiful, natural looking results. When you refer to The Face Place MedSpa, you can trust your client will be treated to the highest standards of the industry, and given an outstanding experience. We also have a policy of sending your clients back to you, so your clients will return to thank you.

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